Fashion designer Jil Sander is selling this brown paper bag—yes, you read that correctly—for $290, according to couture blog Ecouterre.com.
The bag is pretty much the same as a regular paper bag that you might receive for free from your local deli.
The main differences seem to be the stitching, that the paper is coated, and—of course!—it carries the Jil Sander logo.
If you really, really like this bag—for heaven's sake, don't dump it in the recycling!—you might be interested in the $630 black leather version.
Now get ready to see some beautiful photography of the designer sac papier.
It has a “long rectangular silhouette” made from 100 percent coated paper.
You can see the craftsmanship on the stitching.
It has a trendy name, the 'Vasari.'
Here's the back of it. The Daily Mail points out that it is "the same cost as about 50 ham and cheddar sandwiches."
Note the eyelets. All your paper bag ventilation problems are now solved.
Now let's look at some retail marketing that actually has a point ...
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